#TBT – LOSE THE PRONOUNS!

This is one of my very favorite topics.  This Throwback Thursday article was originally published in May of 2014. Enjoy!

OMG! I was in a TERRIBLE sales presentation the other day. TERRIBLE.

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The presenter was Hooked On Pronouns.

“We, you, they, it, he, she, their” … it went on and on. (Example: So, I said this to him about it, and he said he was interested in their results.) WHAT?

PRONOUNS ARE MEAN

When you use pronouns, you make your audience feel like idiots!

Continue reading #TBT – LOSE THE PRONOUNS!

Worried about being aggressive? The opposite is just as bad!

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I was talking with a business owner friend, Bob, the other day. He’d recently made the decision to NOT do business with a company he was considering.

That’s not so uncommon.

What was interesting was the REASON Bob wasn’t going to become a client.

Here’s how it played out:

This company had something Bob needed.

Bob attended a webinar to learn more and kick the tires. He really liked what he saw.

Wondering how to go from 5 to 6 figures in sales? Check out this Free eBook: http://ebook.solidsixblueprint.com/solid-six-ebook/

Next, a salesperson called to follow up and see if he’d gotten value from the webinar. He had!

Then, the salesperson said he would send Bob some more information and if he ever needed anything, he should just call them up!

And, then they hung up.

And, Bob was left hanging…  Continue reading Worried about being aggressive? The opposite is just as bad!