I have been selling for about a million years. Day in and day out. I have read nearly everything I can get my hands on and I have heard many of the super pros speak.
And yet, I had never heard this one.
The pure and simple question that unlocks doors and allows you full access.
Three little letters.
My good friend, President of Dialogue Consulting, revealed this secret to me and I was amazed! She is notorious for turning unprofitable businesses to profitable! And it’s no wonder. She is phenomenal. And this is one of her most powerful tools in her tool kit. The question…
The more I read about sales “techniques” and “strategies”, the more I want to SCREAM!
Please (to the professional trainers) do NOT diminish my world into:
Acronyms like WHOOSH Selling and FEAR Selling and OUCH Selling (all fictitious)- as if there is a reliable formula.
Please stop preaching. Please tell me your stories. Please start telling me what you’ve experienced. In a way that mirrors the palpable, terrifying, satisfying experience of TRULY being in sales – and gives me insights to be GREAT on my own – with my OWN techniques and ideas.
Please stop acting as if you know it all. You don’t.